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Tuesday, 1 November 2011

Advertising Workbook - Task 1

Explain what TV advertising is?

TV advertising is TV programming which is paid by an organisation that will convey a message , typically to market (sell) a product. In the USA there are about 3,000 adverts that people see in a day. In adverts, products that are usually being marketed are (Cars, food, films, etc)

View three contemporary TV adverts and lists three characteristics of them:

- Frosties advert (Marketing)
- Mc Donald's advert (Marketing)
- JD Sports (Marketing)

The estimated average American consume everyday is about 3,000 adverts. Advertising may only sometimes work depending on the product or what they're trying to sell can relate to them. (Tony the tiger). The places where adverts are seen are on the bus, or the TV. It's successful because people can relate to the product more. As people can't make connections just with the product. To stop people from turning over people spend huge amount of time on pyrotechnics to get us interested.

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